“We're keen to raise awareness about stroke and its risk factors as it's not discussed as much as other diseases, despite having such a devastating impact on people’s lives." 

Marcia Holmes, Fundraiser of the Year, Life After Stroke Awards 2018.

Why did we make this our goal?

  • Stroke is a leading cause of adult death and disability in the UK.
  • There are huge inequalities in stroke treatment and support around the UK.
  • More people need to understand the risk factors and impact of stroke.
  • Stroke research is severely under-funded.

Our achievements:


  • Thanks to our campaigning, stroke was recognised as a national priority in the NHS England Long Term Plan.
  • Our CEO was appointed co-chair of the stroke delivery programme board.

Northern Ireland:

  • Thanks to pressure from us, the Department of Health launched their long-delayed consultation on improving stroke services.
  • We launched our ‘Struggling to Recover’ report - the largest survey of stroke survivors in Northern Ireland.


  • We launched a high profile campaign calling for new ambulance response time targets for stroke-related 999 calls.


  • We met with the Chief Medical Officer to discuss our concerns about acute stroke services.
  • We ran a successful blood pressure checking event in Holyrood, attended by 40 MSPs and 30 staff.


  • We reviewed our prevention activities to identify how we can have a greater impact with our limited resources. Based on this, we’ll be introducing pulse checks for AF alongside blood pressure checks in the future.
  • We held 1,000 Know Your Blood Pressure (KYBP) events around the UK, engaging with over 35,000 people about the risk factors for stroke.
  • Our FAST messages reached an estimated 3 million people.
  • Thanks to our amazing supporters, we raised £23.2 million.
  • Over 21,000 supporters spread the word about stroke by running, walking and baking for #TeamStroke.
  • We celebrated the achievements of our nine national and 471 regional Life After Stroke Awards winners, at 10 events across the UK.